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OnTheMarket Plc

Why it is important to set the right asking price

A common mistake among sellers is to set an unrealistic asking price for their home. RE/MAX London offer their advice.

Although there are valuation tools available online, setting the correct value requires specific area knowledge, an understanding of market conditions and an insight into the minds of buyers.

A number of aspects affect property pricing which is why setting the best price can be more difficult than it seems. Two homes could be situated in the same neighbourhood across the street from one another but certain distinguishing features could push the perceived value of one much higher than the other. Determining the listing price can only be accurately achieved if all external influences are considered.

OnTheMarket plc (LON:OTMP) provides property search services for buyers, sellers, landlords, and tenants in the United Kingdom.

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Disclaimer: Statements in this article should not be considered investment advice, which is best sought directly from a qualified professional.