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Mi-Pay Group Plc

The Tech Trends You Should Be Watching This Year

The convenience store industry, like every industry, is destined for change thanks to technology and its never-ending stream of innovation.

In its new 2018 Tech Trends Report: Technology in Convenience, Koupon Media identified which kinds of technology will have the largest impact on the c-store industry this year.

The supplier’s report pinpointed:

DIGITAL MARKETING INNOVATIONS

The most popular digital marketing initiatives among c-store shoppers are mobile loyalty program rewards, and mobile coupons received while in-store and prior to arrival.

In-store kiosks and mobile payments are also popular, followed by in-store digital displays and digital menuboards.

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Disclaimer: Statements in this article should not be considered investment advice, which is best sought directly from a qualified professional.