Today’s millennial banking customers (born between 1980 and 1996) are masters of the smartphone; they are accustomed to running their lives, and certainly their money matters, on the go. Through mobile devices they want to access their bank accounts, easy payment capabilities for shopping, easy ways to manage and move their money.
The phone is almost at the tipping point of replacing cash for these dyed-in-the-wool mobile customers, who find it entirely acceptable to use their phones to transact even the smallest of purchases; a boon to the coffee-to-go industry. It is second nature to them to compare loans and insure their car all from their phone, whenever they want to, wherever they happen to be to be at the time.
Founded in 2003, Mi-Pay Group plc (LON:MPAY) delivers fully outsourced online and related payment and fraud management solutions to digital ecommerce clients, primarily in the mobile and digital content sector. Its product offering provides the infrastructure to enable pre-paid mobile devices to be topped up via a variety of channels such as websites, mobile applications and social media applications and customers include Mobile Network Operators (MNOs) and Mobile Virtual Network Operators (MNVOs), additionally managing and indemnifying the data security and payment fraud risks. Mi-Pay sells, integrates and operates its products and solutions on a global basis.