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Centralnic Group Plc

Are Domain Name Extensions Important?

A domain name is the first perception of your company, your credibility and your brand in today’s online world. Cheap names usually mean cheaper brands. Whether this holds true in your business, customers will perceive your domain name accordingly.

Domains with a .com, .org or .net extension are commonly referred to as the best top-level domains (TLD) names on the web. They are overlooked in favour of cheaper or more available names and extensions. TLD names, commonly referred to as gTLD (generic top-level domain), are generally the better names to use, with .com, of course, being the most used, recognised and valuable.


CentralNic Group plc (LON: CNIC) is a London-based AIM-listed company which develops and manages software platforms allowing businesses globally to use the internet for their own websites and email, as well as protecting their brands online. CentralNic operates a recurring revenue business model as sales of internet domain names and add on web presence services are sold on an annual subscription basis.

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Disclaimer: Statements in this article should not be considered investment advice, which is best sought directly from a qualified professional.