Philip Marcella, appScatter CEO, commented:
“We are excited to showcase our app data with respected partners like IHS Markit. Their ability to recognise and communicate trends in the global app market will benefit the whole industry.”
appScatter Group plc (LON: APPS), the intelligent app management platform, today announced that it has signed an agreement with IHS Markit to provide mobile app data to support analysis of the mobile games market, mobile games companies and title performance.
The combination of appScatter’s mobile app data and IHS Markit’s extensive knowledge of the app economy will deliver deeper insight into market opportunities. The agreement marks appScatter’s first major collaboration with an information services business, with app performance and market sizing data to be cited in the IHS Markit Games Intelligence Service, as well as relevant press activity.