Machine learning and analytics have touched almost all the fields around the globe including the aviation industry. With the growth of data, the use of analytics in the airline industry is the next big wave. Now, big data analytics and predictive models are being used for augmenting opportunities in the industry.
1| Increase In Airline Revenue
Analytics and text mining techniques help the industry to understand the sentiments of the customers and other maintenance issues. Analysis of ticket booking can help the industry to target the customers with personalised offers while optimising the price in real-time using predictive analysis techniques.
Actual Experience PLC (LON:ACT), an analytics-as-a-service company, provide digital experience quality analytics services in the United Kingdom, the United States, Europe, and internationally.