Purplebricks Group plc (LON:PURP) the hybrid estate agent, notes its share price decline yesterday afternoon. Purplebricks knows of no reason for the share price fall other than the research note published by Jefferies International Ltd after market close.
Purplebricks contests the findings of the Jefferies research report. Jefferies estimated Purplebricks’ completion rate is based on a single month’s data and does not include properties that have completed but have yet to be uploaded to the Land Registry, which can take several months. Equally the research does not take into account properties which have exchanged, have reached sold subject to contract (SSTC), or are on marketing breaks. Purplebricks reiterates its most recently published sales conversion rate from instruction to sale agreed of 78 per cent, which it believes more accurately reflects its sales performance, although this figure itself does not include those properties in the sales pipeline at the end of the period which will in due course sell.
Purplebricks firmly refutes the criticism in the research note of its revenue recognition policy and stands behind both the fully audited results and the accounting policy itself.
Trading Update
Purplebricks provides an update for the start of the important spring market:
· 6,160 instructions in January 2018, up 66% year-on-year resulting in further overall market share growth
· Agreed sales in January 2018 alone on 4,618 UK properties
· Online market share increased in January 2018 to 77%
· Purplebricks has now sold and completed on over £10bn of UK property
· Australia continues to build and remains on-track
· The US is proceeding to plan and work continues at pace towards launch in New York
· With a few key months remaining the Board of Purplebricks is pleased with progress and confirms trading is in line with the Board’s expectations for the year ending 30 April 2018