OptiBiotix Health plc to launch products at Vitafoods Europe Trade Show in Geneva

Stephen O’Hara, CEO of OptiBiotix plc LON:OPTI, commented this morning: “OptiBiotix has made significant progress in developing, protecting, testing and raising industry awareness of its LP(LDL) (R) cholesterol and blood pressure reducing strain. This has created a high level of interest in commercialising LP(LDL) (R) both as a raw ingredient and as a component in higher value branded products. This creates the potential to generate revenues for different formulations and presentations across numerous territories at multiple points in the value chain with a mixture of national and international partners.”

 

OptiBiotix Health plc (AIM: OPTI), a life sciences business developing compounds to tackle obesity, high cholesterol, diabetes and skin care, announces it plans to launch products containing its cholesterol reducing strain (LP(LDL) (R)) at the Vitafoods Europe Trade Show in Geneva on the 9-11 May 2017. The trade show provides opportunities to connect with 16,500 industry decision makers from the supplements, nutraceutical, functional food and beverage industries. The event is viewed as one of the world’s leading trade fairs for the food and drinks industry.

OptiBiotix will be launching the first of its range of heart health products including:-

— CholBiome(TM): a proprietary formulation containing LP(LDL) (R) to reduce cholesterol levels and blood pressure

   --      CardioBiome(TM): a proprietary formulation containing LP(LDL) (R) to reduce a wide range of cardiovascular disease factors and improve long term heart health

The Company will also exhibit its SlimBiome(R) weight management technology in the New Products Zone at Vitafoods. This is the first time this product has been exhibited to an industry audience outside the UK.

The launch of heart health products follows a period in which OptiBiotix has been extending its patent portfolio, registering new trademarks (e.g. LP(LDL) (R), Cholbiome(TM), Cardiobiome(TM)) and presenting its science for peer review in publications and at scientific conferences. This has paralleled discussions with manufacturers, formulators and distribution partners to develop a range of product formulations to meet different application needs in international markets. The overall aim of this work has been to increase industry awareness of LP(LDL) (R) to develop numerous opportunities with national and international partners who have rights to specific formulations and presentations in different territories. This could create the potential for revenue streams at multiple points in the value chain including sale of the strain as an ingredient by manufacturers and royalties from the sales of higher value white label formulations and branded products.

The launch of CholBiome(TM) and CardioBiome(TM) at Vitafoods is the first of a number of heart health formulations being licensed to manufacturing and formulation partners for distribution and sale into the European market. Discussions are progressing with corporate partners for the manufacture and distribution of products containing LP(LDL) (R) in the US, Asian and other international markets.

 

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