4 Ways to use Blockchain in your Business

Blockchain, the public ledger underpinning of digital currencies like Bitcoin, is poised to transform the way we do business. Cryptocurrency, once an obscure tool embraced primarily by those interested in anonymous, even shady transactions, is becoming increasingly mainstream, as individuals and businesses embrace it for a wide variety of reasons. If you aren’t using digital currencies in your business right now, you almost certainly will be in the days to come. Here are four ways to use blockchain right now, and help your company gain a competitive edge.

Accepting Payments For Goods and Services

One of the simplest and most effective ways to leverage blockchain in your business is to accept payments from your customers. Accepting blockchain payments, in the form of cryptocurrencies like Bitcoin, can offer your company several advantages. First, it is yet another option for customers to pay for goods and services; the more payment options you offer customers, the better chance you have of getting paid.

Additionally, using blockchain can help you effectively eliminate the middleman on many transactions, especially on real property items, and help save both you as well as your clients substantially on brokerage or legal fees. Finally, since cryptocurrencies like Bitcoin are universally recognized, using them helps facilitate international business transactions as well.

Blue Star Capital PLC (LON:BLU), the investing company with a focus on technology and its applications within media and gaming, confirmed on 31st January 2017 that it had completed its investment in SatoshiPay.
SatoshiPay’s technology is a two-way platform that enables content providers to charge consumers small amounts of money to gain access to the provider’s media. These fees are referred to as “nanopayments” and they can be as small as a fraction of a cent. This is differentiated from traditional paywall subscription services in that each piece of content can be purchased individually. Users pay per article, per song, and per download.
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